Xov xwm thiab Xov xwm

Cia koj tshaj tawm ntawm peb qhov kev nce qib

Case Study: Cov Khoom Muag Khoom Muag Khoom Muag Tsim Streetwear Sau

Thov nkag mus rau txhua lub sijhawm nrog ib qho ntawm cov nyiaj hauv qab no: ASICentral, ESP, Txuas lossis ASIUuniversity.
Txhua Lub Tebchaws Asmeskas Cov Khaub Ncaws tawm ntawm nws qhov chaw xis nyob, tsim cov khaub ncaws-dyed sweatshirts plaub xim, nrog rau kev cai ribbing, woven labels, screen printing, thiab ntau dua.
Thaum ib tug tub ntxhais hluas tuaj txog ntawm Cary Heller nrog cov phiaj xwm los tsim cov khaub ncaws hnav khaub ncaws zoo nkauj hom Bad Hamster, VP ntawm kev muag khoom ntawm Keego Harbour, Michigan-based All USA Khaub Ncaws (asi/30171) tsis paub meej tias nws lub tuam txhab tuaj yeem ntsib qhov kev sib tw.
Cov neeg siv khoom xav tau cov ris tsho dyed, hnyav hnyav hoodies thiab sweatshirts nyob rau hauv plaub xim tshwj xeeb, nrog rau cov ntawv sau thiab kev cai ribbing ntawm lub hnab ris rov qab kom phim cov xim xim xim. "Cov khaub ncaws no yeej tsis muaj nyob," Heller hais. Koj tsis tuaj yeem mus yuav lawv thiab ua daim ntawv ceev ntiag tug. "
Nws yog ib qho yooj yim rau kev tsis lees paub lossis coj tus neeg siv khoom hauv qhov kev coj ua tsis yooj yim.Xwb, Heller tau txiav txim siab sim." Lub fastball ntawm peb yog tus txiv leej tub hauv Carhartt," Heller tau lees tias "Qhov no tawm ntawm peb lub tsheb tavxij. … Tab sis nws zoo li ua rau kuv muaj tswv yim thiab ua rau kuv tsaug zog. "
Txhawm rau tsim cov kev cai rib tus neeg xav tau, Tag Nrho Tebchaws Asmeskas yuav tsum tau tsim cov ris tsho sweatpants thiab rov sew lawv nrog striped ntaub ntawm ob sab.
Heller paub tias Tag Nrho Tebchaws Asmeskas tsis tuaj yeem ua tiav qhov project ib leeg.Ntau qhov txav mus los.Plus, lub tuam txhab yeej tsis tau ua haujlwm nrog Rib ua ntej.Nws thawj zaug sim - xaj cov ntaub ntawv kev cai los ntawm lub khw muag khoom siv tes ua online - ua pov thawj tias nws tuaj yeem tau txais xim zoo, tab sis Heller tau hais tias cov qauv ntaub uas nws tau txais yog "ib lab feem pua ​​​​tsis raug." Yog li nws txiav txim siab siv ntau qhov kev sib txuas uas nws tau ua hauv kev lag luam ntau xyoo los hu cov phooj ywg uas khiav lag luam loj hauv Teb Chaws Asmeskas los saib seb lawv puas tuaj yeem muab tau.
Heller yog txuam nrog lub tuam txhab Pennsylvania uas ua rau 100% polyester ribbing nyob rau hauv qhov tseeb xim.Cov kauj ruam tom ntej yog xam seb yuav ua li cas ntxiv ribbing rau lub sweatpants.Rau streetwear startups, tus nqi khiav ntawm kev cai khaub ncaws tsuas yog siab dhau lawm, raws li nws yuav tsum tau. Kev txiav txim loj ntawm plaub xim sib txawv.Yog li Heller tau muab cov khaub ncaws dawb uas tus neeg siv khoom xav tau hauv cov xim pastel, tom qab ntawd ua haujlwm nrog tus kws txiav plaub hau hauv Detroit los tsim cov sweatpants blanks, ces rov xaws lawv nrog ribbing raws sab nraud seams.
Thaum qhov teeb meem ntawd tau hla dhau lawm, qhov seem ntawm qhov project tau mus zoo - txhua yam los ntawm cov cim cim rau cov ntawv xov xwm tau tuaj rau hauv cov xim sib xws rau cov khoom sib txuam.Tag nrho Asmeskas tau tsim ntau txhiab units rau Bad Hamster thiab cia siab tias yuav muaj qhov loj. -scale garment customization khiav tom qab cov neeg siv khoom kaw lawv thawj qhov muag.
"Nws zoo siab rau cov tub ntxhais hluas," Heller hais txog kev sau. Txawm li cas los xij, txhua tus nyiam hoodies. Nws zoo li tib neeg nyob hauv hoodies tam sim no. "
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Lub sij hawm xa tuaj: Plaub Hlis-11-2022